FULL KICKSTARTER PROMOTION
One promotion engagement from pre-launch to final day: campaign video and ad creative, a landing-page funnel, email sequences, paid campaigns, retargeting and live-launch optimisation.
Backers decide in seconds, and the video does most of the work. We produce that video, build the audience that will see it and run the campaigns that keep pledges coming until the final day.
For first-time creators, product founders and established teams preparing something new.
01
Review the product, its stage and the audience you want to reach. Shape the positioning, then produce the campaign video and the ad creative the launch will run on.
02
Run a pre-launch funnel: a landing page that collects emails, paid campaigns that fill it and an email sequence that keeps interest warm until launch day.
03
Launch-day email and paid push across Meta, TikTok, YouTube and Snapchat, ongoing creative iteration, retargeting of visitors and non-backers, and budget decisions reviewed against what the campaign is actually doing.
04
Final-day urgency creative and emails, a last budget review, then a written record of what was spent, what was learned and what to carry into the next launch.
We agree on the promotion work, the approvals, the advertising budget and the deliverables before the engagement begins. This is promotion, not manufacture: product development, platform approval, production and reward fulfilment remain with your team unless a separate scope explicitly covers them. We cannot guarantee funding.
FOUNDER EXPERIENCE
Before Cervantes.media, our founder ran a Kickstarter campaign with a paid advertising budget. That experience is part of why we care about preparation, the product story and understanding what campaign results actually mean.
Yes. Positioning, creative planning and audience development are central parts of the proposed launch work. Tell us how far along the product is and when you hope to launch.
Share the campaign link, remaining timeline, current activity and budget. We can assess whether there is a useful scope within the time available.
No. We agree on the work and the measures we can evaluate. Campaign outcomes depend on the product, audience, offer, execution and other factors beyond advertising.
Cervantes.media is an independent marketing agency. Kickstarter is a separate platform.
Our current library covers Meta Ads planning and testing. For advice specific to your launch, send us a short project brief.
Share your product, its current stage and your intended launch date. We’ll use that context to discuss the next step.